Criar Comer Crescer
High-Performance WordPress & LMS Infrastructure for a Leading Food Allergy & E-Learning Platform.
/ Overview
A comprehensive digital transformation, architecture modernization, and membership system deployment for *Criar Comer Crescer*. The project involved restructuring a massive content archive of dietary-restriction recipes and integrating an advanced e-commerce ecosystem. The final solution powers premium course delivery, digital infoproduct sales, and an exclusive membership community ("Clube CCC"), all built over a highly secure, containerized Docker architecture engineered for speed and automated server recovery.
See it live/ Project Details
Name: Criar Comer Crescer
Client: Sofia Carvalho
Industries: E-Learning & Digital Infoproducts (EdTech), B2C Membership & E-Commerce Subscription Platforms, Wellness & Specialized Dietary Publishing
Date: August 2018
Project page: criarcomercrescer.com
/ Challenge
To scale an interactive, content-heavy digital publishing site into a seamless multi-tier subscription and e-learning platform without fracturing performance. The primary objective was to deliver a frictionless experience for users filtering vast recipe databases by specific allergens, securely handle recurring membership transactions, maintain high Core Web Vitals under heavy user concurrency, and ensure absolute server-level environment portability
/ Optimizations
Advanced Subscription & LMS Integration
Built a robust membership and digital course infrastructure supporting immediate user enrollment pipelines, recurring payment gateways, and multimedia curriculum streaming
Complex Multi Filtering
ngineered highly optimized custom taxonomic indexing, enabling users to seamlessly filter hundreds of dense recipe nodes based on combinations of dietary restrictions (e.g., egg-free, milk-free, gluten-free)
Aggressive Core Web Vitals Tuning
Optimized critical rendering paths, minimized script execution bottlenecks, and established complex caching mechanisms to ensure fast image and video delivery on mobile devices
Technical Publisher & Recipe SEO
Integrated advanced semantic rich snippets (Recipe and Course schemas) to guarantee optimal search visibility, Google rich results ranking, and high organic traffic capture
Containerized Docker Deployment
Isolated the production WordPress system, database engines, and asset directories inside standardized Docker containers to guarantee horizontal server portability and environment safety.
